Anyone who watches Netflix, or the Emmy Awards, or has the slightest idea what’s going on in the world knows that Netflix original programming is getting bigger and better every year. The Emmy nominations are in and this year Netflix has managed to grab 93 which is only 17 shy of the Emmy champ HBO’s 110 this year (a mind boggling number in itself). This is an amazing feat for a company that not too long ago just mailed movies and reran existing shows on the internet. To be fair, the gap would certainly have been larger if “Game of Thrones” would have been released earlier in the season and placed in contention, but we don’t deal in “what ifs”.
Netflix continues to impress me with amazing programming in all categories including; “Unbreakable Kimmy Schmidt”, “Stranger Things”, “Daredevil” and “Voltron” plus everything in between. They clearly don’t have a genre specific niche, unless that genre is simply “great TV”. And this outpouring is bringing them ever closer to HBO’s “untouchable” Emmy numbers. In 2013 Netflix had only 14 nominations and there numbers have steadily increased to the 93 this year, while HBO has hovered around 110 for the past 5 years. While continually being the best is obviously something for HBO to celebrate, the stagnation should give them a bit of concern as Netflix comes charging up.
Of course nominations don’t equal Emmys. The last 4 years Netflix has had a total of 133 nominations and 21 awards. Meanwhile, “Game of Thrones” has 38 awards by itself. So while Netflix has not, and may never, overtake the HBO juggernaut one thing is clear – Netflix is a creative force to be reckoned with.